About us
The french vision of optometry
The Concept Located at the heart of the vibrant 7 Nachalat Binyamin, L'Atelier is not just an optical store—it is a sanctuary for vision. We have reimagined the traditional optical experience to create a hybrid space where high-end craftsmanship meets the pulse of the city. Here, we refuse to compromise: enjoy the luxury of taking your time to choose, paired with the efficiency of immediate service.
our story
The Founder: Chloé B. Behind L'Atelier lies a unique standard of excellence driven by Chloé B. With a double degree in Optometry (France & Israel), Chloé embodies the dual culture of this space. She brings French medical rigor and an eye for exceptional materials, blended with an instinctive understanding of Tel Aviv’s fast-paced lifestyle. She doesn’t just correct your vision; she curates your identity.
the plus
The Promise:
1 Hour, Watch in Hand Why wait a week to see clearly? Thanks to our state-of-the-art on-site laboratory, L'Atelier crafts your prescription glasses in just 60 minutes*. While we cut your lenses with surgical precision, relax and enjoy an Italian coffee in our design lounge.
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Curated Selection: Independent designer frames found nowhere else in TLV.
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Expert Styling: Visagism advice to find the frame that fits your face perfectly.
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Speed: A complete pair, ready before you finish your espresso.
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Your new vision awaits at 7 Nachalat Binyamin.
THe Brands
